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Since 1999, empowering retailers and store owners to "Turn on your financial headlights!"


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May 14, 2012

In This Edition:

- What Do the Millennials REALLY Want? TRAINING!

- How to Get Your Money's Worth from Financial Statements - Fast!

- Looking Ahead: TOPICAL TUESDAYS Summer Session

"What if I train my employees, and then they leave?"

"What if you don't train them…and they stay?!?"

Attracting & Keeping Your Good Employees - Especially the Millennials

Now that the economy is showing some signs of strengthening, your employees may be gaining confidence that they actually have choices about where they work. That makes some retailers very nervous.

What's the best way to keep your good employees? Give them more and better reasons to stay!  And what is the most compelling benefit to offer? Would you believe TRAINING?!


PricewaterhouseCoopers Global CEO Survey OF 1,200 CEO's confirms very strongly the importance of training and career development, especially to the Millennial Generation (birth years 1978-2000.)


“For Millennials, training and development is the most highly valued employee benefit. The number choosing training and development as their first choice of benefit is THREE times higher than those who chose cash bonuses. And 98 percent surveyed believe working with strong coaches and mentors is an important part of their development”.

What else matters to this Millennial Generation of employees? Knowing "Why?" 

Sure, sales techniques and "leadership" skills are important. But, to maximize the value and impact of all of your retail management training, you also must be able to explain "Why". And that means, teaching the basics of retail finance and inventory management to your key retail employees.

Especially for the "digital native" Millennials - those who grew up with computers, cell phones, and the like - online, self-paced training is the only way to go!  And for that, The ROI's eLearning Portal is ready, willing and able to serve, online, on-demand, 24/7. 

Choose from 5 unique how-to courses + amazing Executive Calculators for Retailers. Just $49 for unlimited access!

Engaging and fast to use, these self-paced courses+calculators teach the What, Why and How of retail financial projecting and inventory control. Show your key employees that you are willing to invest in them. Have them go to The ROI's eLearning Portal. Get started today!  

TOPICAL TUESDAYS Webinars

Tomorrow, May 15 • 10 a.m. Pacific/1 p.m. Eastern Time/ 6 p.m. in London

"Sure I Get Financial Statements. Are They Supposed to Be Useful?!?"


You've likely paid good money to get your financial statements completed. Whether you have an in-house CFO or Controller, use an outside accounting firm, or have purchased software and taken the time to prepare them yourself, you have made a significant investment of time and money.

Unfortunately, too many retailers use their financial statements for only one purpose - calculating how much they owe in taxes!  Once the IRS is satisfied, the financial statements go into deep storage (or, the bottom left-hand drawer).

But, consider this: without a dime of extra expense, in a matter of minutes, you can capture real value from your financial statements. In fact, your discoveries may even save your business someday!  You just have to know how to "read" your financial statements. Be your own consultant!

Tomrrow's TOPICAL TUESDAYS free webinar with Pat Johnson and Dick Outcalt, Co-Founders of The Retail Owners Institute, will enable you to read and use your financial statements to gain important insights about your business.  As always, there will be lots of time for Q&A. This is FREE, of course; just sign up in advance to reserve your spot. 

What's Next on the TOPICAL TUESDAYS Webinars?

New! The Entire Summer Calendar (including the CELEBRATE SUMMER! break in June) 

The ROI's free TOPICAL TUESDAYS Webinars have been very popular. But, please note: there will be a short Celebrate Summer! Break the last 3 weeks in June. (The Co-Founders will be having a "busman's holiday": they will be presenting live  workshops for retailers each of those 3 weeks, in Irvine CA, Cleveland OH, and Kansas City KS.)

Here's a sneak preview of what's in store for this summer's TOPICAL TUESDAYS:

  • May 22: GMROI - #1 Inventory Productivity Tool
  • May 29: The Retail OWNER'S Job Description
  • June 5: The Three Stages of Decline in Retailing
  • CELEBRATE SUMMER! Break
  • July 3: When Your Employees Want to Know "Why?"
  • July 10: How to Manage Cash Flow
  • July 17: Your Balance Sheet - and Your Future
  • July 24: The ROI's Online Multi-Department Open-to-Buy Calculator
  • July 31: How to Save Your Assets!
  • August 7: Markdowns & Clearances
  • August 14: What Retailers Must Do to Survive 
  • August 21: When Can I Take Money Out of My Business?
  • August 28: But…Will We Have a Profit?!?

RETAIL BUSINESS INSIGHTS from The ROI

Knowledge Is POWER!

With the thousands of retail failures each year, it's clear: never before has basic retail financial knowledge been more needed.  Use The ROI to gain that knowledge for yourself. "All it takes is a little desire…and a web browser!"


Our goal is very simple:
Enable any retailer, anywhere, to improve their business financially.
And therefore, put the fun back into retailing!

The Retail Owners Institute® - www.RetailOwner.com - is an online, round-the-clock, 24/7 business training resource for independent retailers.  It offers extensive, practical self-help financial how-to articles and other resources for controlling inventory, cash flow, margins, markdowns, turnover, and more. All FREE for ROI Members. Including online Executive Calculators for retailers.  Visit The Institute today.  By retailers, for retailers.  Available nowhere else.

And...Special Purpose Portals  The ROI's eLearning Portal and the Open-to-Buy Center are "child portals" of The ROI site. Each portal is a separate website, with a specific special purpose, and must be accessed at its own web address (URL). 

Programs for Organizations  The ROI has several programs available for organizations that serve retailers. Get more info here, or call 1.800.499.7531 for details. If you are dependent on independent retailers, this is for you!

Need to contact The ROI? Call us toll free at 800.499.7531.  Or, use the Contact Us form on The ROI site to email us.


Copyright 1999–2012 by The Retail Owners Institute® and Outcalt & Johnson: Retail Strategists, LLC