Register    Login
Since 1999, empowering retailers and store owners to "Turn on your financial headlights!"

GMROI Calculator

Gross Margin Return on Inventory Investment

Use The Institute's GMROI CalculatorProject Your Inventory Productivity BEFORE You Place the Order!

Unlimited access for Members, 24/7, in Members-Only Collection




Enter your planned sales and margins - by store, by department, by vendor, even by customer group! - and immediately see the GMROI for each one. Quickly compare and contrast the relative productivity of each grouping. Which ones are providing a good return on your inventory investment? Which ones are lagging behind in productivity?

(click here for screenshot)

"What would happen if I...?"

Then, make some changes. Increase margins? GMROI goes up.  Hmmm....Increase turns? GMROI really goes up!  Or, increase both, and see what synergy is all about! 

Now, you have a plan. You can focus your buying - and your negotiations with your vendors - where you will get the best return on your investment.




Want to learn more about why and how to use the GMROI Calculator?

Use the GMROI Inventory Productivity Kit!
Online training • In-the-cloud Calculator
The self-paced training course will take you less than an hour. See how to use the GMROI Calculator in your own operation. 

It's easy! Just sign up and start today. ROI Members get Half-Price Discount. Get unlimited access to the eLearning course and powerful GMROI Calculator. All online; nothing to download or install.

GMROI - #1 Inventory Productivity Tool.  Go here for more information on the GMROI Course.
Available Nowhere Else!
The Institute's GMROI Calculator is one-of-a-kind. The formulas are all built in. Sophisticated, accurate, and easy to use. 

FREE for ROI Members
Just go to the GMROI Calculator (you must login with your User Name and Password).

(What? You don't have Member-Access Privileges to The Institute? Go here to sign up now. Get it all for just $24.95/month!)
GMROI Calculator (screen shot)
GMROI Calculator (screen shot)
In the dark gray boxes, you would enter the numbers you know: planned sales, margins & turns for whatever category you want to analyze and compare: departments, stores, classifications, even vendors!

For each one, the GMROI Calculator immediately shows what the GMROI would be. And the Gross Margin dollars. And the Average Inventory on-hand @Cost. Plus, it totals it all at the bottom.

Make adjustments to sales, margins, and/or turns. Immediately see the impact.


What a great way to test out buying strategies before you place the order!
Copyright 1999–2012 by The Retail Owners Institute® and Outcalt & Johnson: Retail Strategists, LLC